Apple patent posits iPhone grocery shopping

Thu, 05/15/2008 - 12:57 — Andy Space

Apple has filed a patent describing ways to use an iPhone to pay for groceries, a restaurant meal and sundry other wireless ecommerce applications.

The patent discusses over the air downloads of podcasts and a number of specific location-based solutions, such as shopping, groceries or recipe discovery.

“For example, if the merchant is a restaurant, the merchant may provide a menu to the personal media device and the user may place an order on his or her media device by selecting items on the menu,” the patent states.

Additional ideas include purchasing cinema/movie theatre tickets, or information about objects or creatures on display at a museum, art gallery or zoo. The patent even describes ways to locate others - specifically children - should both the guardian and child be carrying “a media device”.

While the filing of such a patent doesn’t mean Apple is definitely about to introduce such services, we recall some whispers the company may be moving to transform iTunes (with its sophisticated micro-payment infrastructure, tied to a credit card) into some kind of virtual wallet.

We also recall that Procter & Gamble, The Clorox Co., Del Monte Corp. Kimberly-Clark, and General Mills Inc., plan a four month test later this year to see if shoppers would be prepared to begin using mobiles to hand over virtual discount coupons for their shopping. 

 

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Comments

Iphone Frenzy

I think that many people have gone crazy for the iPhone. iPhone has made people so brave that they are willing to spend their savings to buy iPhone. I wouldn't, not at least I am sure I can afford it.

RE: iPhone Frenzy

What are you blathering on about?

Not just groceries

iPhone grocery shopping --well, I've been doing that for as long as I've had my iPhone. And not just Peapod for groceries -- the iPhone makes all kinds of sites easier to shop from: Amazon, eBay, the iTunes store, the list is really endless...

Next Thing You Know They'll Be Applying to Patent Breathing...

I hope some patent clerk is smart enough to through this one out with the trash...it does not pass the common sense test...is this something unique or would people be reaonably likely to use a telephone to order groceries and pay for them without actually visiting the store? This is no different than picking up the phone or sitting down to a computer and ordering groceries and giving your credit card as payment. I spell this one S-T-U-P-I-D!! Stamp a great big old D-E-N-I-E-D across it and send it back to the troll.

thing is luv

 You are missing the point. It's not the evolution of iPhone as a device for online shopping that most excites me, it's the notion that I'll be able to use my iPhone as a digital wallet - you know, walk into a pub and buy a beer just by hitting a few virtual buttons and a passcode, that kind of thing..and the notion if the phone gets stolen I'll be able to 1/ Wipe it remotely. 2/ Find out where it's gone with location-sensing and 3/ Won't need money or a card,

Sure, but that's got to be worth patenting towards, right? Though it is also a little frightening a notion, of a cashless society in which every transaction can be tracked...

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