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Enterprise Mac adoption quadruples - Forrester
This essentially means Mac usage jumped from 1.1% in October 2006 to 3.6% a year later and to 4.5% in June 2007. Those stats are extremely significant, causing the analyst to say (as detailed by eWeek), "Mac continues its slow gain among Forrester's clients, even without an enterprise strategy. Apple's singular focus on user experience has resulted in some success in the enterprise—without even trying to break into the market." These findings are included within a newly-published Forrester Research report, "Corporate Desktop Operating System Trends, Q4 2007 Through Q2 2008: Windows Vista Deployments Are Finally Ramping Up, While Mac Continues Its Slow March on the Enterprise." Lending weight to these claims is that these numbers aren't simply plucked from empty air, the analysts surveyed more than 50,000 enterprise end users from 2,500 organizations to put together its data. While Apple's share remains small in comparison with Windows in the enterprise (94.9%in June), every percentage of the market equates to significant sales for Apple. The iPhone and iPod halos help boost visibility and sales, "Strong iPod branding and sales have led to greater consumer sales of Apple PCs; in turn, this has lured enthusiasts and small workgroups with supple IT departments beyond the standard domain of design and media." Apple could attract wider sales by reducing prices and liberalising its controls over Mac repair, upgrade and servicing, the report indicates. Clearly, there's more growth ahead. One in three Fortune 500 companies are already exploring iPhone software development, meaning Apple has at least put a calling card in place within relevant departments at some of the world's largest enterprise users. And with Apple widely predicted to reveal three million Mac sales within the current quarter, we see a wider upside to the future of Mac in the enterprise... ( Filed Under: )
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Comments
someone should start a wiki
someone should start a wiki or a listing with companys using macs.
it would be a killer reason for me applying for a new job if i knew the new company uses macs!
unfortunately those "bigfour" auditing firms use no macs at all :-/
Apple should. It would be a
Apple should. It would be a great move. iPhones too
Listed companies corporate HR would be the benefactor and would see real value - a great way for Apple to moe into the enterprise.
Wintards are restless...
...and they know they can keep all their windows garbage on a new Mac (and it runs better than on a new PeeCee anyhow). They won't need that garbage long once they learn to use a real computer (not an imitation Mac, but a real one).
There is no down side to the Mac. (insert voice of Jeff Goldblum) There's no downside!
Beautiful. Wintardation could be eliminated in our lifetime!!!