iPhone, iMac win world-class design award

Jonny Evans
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May 15, 2008
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Apple has taken two of the world creative industry’s most-coveted awards, a pair of Black Pencils from the D&AD, one for the iMac, another for the iPhone.

The D&AD winners were announced at an awards ceremony held in London tonight, on 15 May. Apple’s a regular winner at these events, taking two of the slightly less-coveted Yellow Pencils in 2006 (for the iPod's video and nano). 

In 2005, Apple’s head of industrial design Jonathan Ive won his own award, a special one made in recognition of his world-class achievements in design, the D&AD President's Award for Outstanding Contribution to the Industry. Apple's iPod,iPod mini and Cinema Display took Yellow Pencil awards in the same year. 

In 2004, Apple again won a Yellow Pencil, this time for the PowerBook. Before this, Apple had won at least one award every year since 1999.

 

 

Comments (2)

9to5Mac Noob (not verified) | May 15, 2008 - 4:52pm

sick

heartless noob (not verified) | May 16, 2008 - 1:32am

Very nice. I love my new iMac's design. It definitely turns heads. Looking through the credits of the design bring a question: Who designed the iMac, keyboard and iPhone? Jonathan Ives or Steve Jobs. Is Steve Jobs more of an Art Director than Jonathan Ives? In which case, why is Jobs listed first in the credits (as "designer") and Ives listed dead last in the credits (also as "designer")?

Just a bunch of questions. I just wasn't aware that Steve Jobs was an industrial designer or something.