First professional music video shot entirely on iPhone 3GS: Reyna Perez, "Love Love Love."
We're sure there have been lots of low budget music videos made with the iPhone 3GS's video recording feature, but here's one we actually like:
Reyna Perez has embraced the concept of digital collaboration with her self-titled EP. She recorded each song in Brooklyn on acoustic guitar at a home studio and emailed the tracks to producer Michael Maurice (Curio Sound) in Denver. Over the course of 2 months, Maurice mastered her songs into full fledged productions using Logic software and his own instruments. "I've given them a warm analogue sound, without using any actual analogue equipment; it's a testament to the times, and I'm very happy with the results," says Maruice.
The final mixes arrived via ftp on Friday, June 17th, the same day the iphone 3GS hit the streets. Video producer Ari Kuschnir, Reyna's fiancee, purchased the iPhone after a two hour wait, made shorter by listening to the tracks. Hearing the new music and playing with 3GS, he had an idea. Why not debut Reyna with the first iPhone music video? "It became clear that the phone's camera quality was good enough to shoot a music video. It seemed fitting for the project."
Over the next few days, the plan and the team came together. Within a week, through a series of collaborations much like the mastering of Reyna's EP, the video was complete.
Here's the video, and here's Reyna on Facebook, and here she is on reverbnation.com.
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Comments (8)
Not bad, reminds me of a 1970's Art School Super 8. Of course the turnaround is somewhat faster.
Not a great video. Nice try, but no cigar.
Arguments about priority are silly, and I like this video, but I think that "Play" by BJSR was first. It's clearly professionally done, and includes some cool stop motion.
http://www.youtube.com/watch?v=saDguIg9CIE
Eh... It's an okay video but nothing too special. Also, the song sucks and I find that girl's voice somewhat painful to listen to.
I don't think the point of this post is to promote the artist, or the director. It's to show how far the iPhone camera has come. It is quite amazing to see how good something can look through the lens of the new iPhone 3gs camera, with 3.0 software. Just amazing!
...But everyone knows the video would have been ten times better if they'd used a Nokia N97 with it's 5MP camera sporting the world-famous Carl Zeiss lens. Or even if they'd used an LG Renoir with it's almighty 8MP camera. Using a lowly 3.2MP camera with the low-hardware featured iPhone ruins everything in the eyes of a professional.
At least that's what people are being lead to believe. Hardware is everything and the iPhone is just smoke and mirrors. Any tech-head will tell you that anything done with an iPhone will turn out just, well, mediocre.
I sort of like the music video, and I sort of like the song, but the buzz seems to be about it being shot with an iphone camera. So BFD!
A camera is a camera is a camera, and it is what you point it at and when you start and stop and how you tell the story that is important. I have many cameras that you could have made this video with or have made a better job of it. Each camera has it's own texture. I have an old FisherPrice video camera that records video on audio tape cassettes, and even that toy has it's place creatively. Be cause it is shot on a phone misses the point. If this was the first phone to ever take video I might think differently, but it is just a camera, and not a very good one at that!
Cheers
Bob
Technologic Overkill was the first:
http://www.youtube.com/watch?v=rYiZCMm-iik
and Play was the second:
http://www.youtube.com/watch?v=saDguIg9CIE
This is at most the third.