It is happening slowly but it isn’t hard to see where this is going.  Apple bought Lala to help it stream music from the Web but they are also putting iTunes App, Music, Movie, etc. Stores on the web as well.   

Over the past few months, those links you click to go to the iTunes Store have opened up web pages as well.  Today, the iPhone App Store is now a category on the iTunes “Preview” page which allows you to browse through all of the different categories of apps before you buy.

Everything but the final purchase of an item can now be done on the Web.  You can even preview music on the right in the Webpage before you buy.  The next step would be for Apple to make the sale on a web page and then communicate that via the cloud to your iPhone/iPod/iTunes/iPad.  The question is: Will Apple go this next step, and if so, when?  

 

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13 Comments

  1. Luis Alejandro Masanti says:

    In the beginnings… Apple “had to make” an application for iTunes because the compliance of the web browsers to web standards was minimal. And they built a Macintosh application.
    To go to Windows, they had to build a Windows application.
    To go to Linux they should have to build a Linux application, but they never did it.

    Now comes the cellphones… Should Apple build an app for Android, an app for PalmOS, an app for Symbian, an app for…

    Long ago Apple took the right way; it began around 2002 when it choose to develop WebKit. Now, almost all the cell browsers (except Microsoft) use WebKit.

    So, Apple built WebKit to be able to make ONE web-standards-compliant site to become iTunes Store!

    In doing that, it also avoid users to have to download the app.

  2. gt1948 says:

    Guess this the reason for the data center in N.C. Also the iPad I would guess. Could an iMag store be in the works or will they stay with apps only. I for one hope they persue the store concept instead an app for mags and newspapers.

  3. 9to5Mac Noob says:

    This ain’t the reason for the data center in NC.

    This is just the same stuff done via the browser rather than through the iTunes app. BAndwidth doesn’t change.

    You’re just using a different client to look at music and apps and download them.

    The data center is for future growth and expansion of all this and of future cloud apps in general.

    • Colin F says:

      He’s right, this is exactly the reason for the data centre.

      You purchase on the web, and that song/video is stored on your user account on the web, instead of your computer.

      You then stream the song/video from the web to your iPhone.

      No iTunes needed. No local storage needed.

      And, smaller amounts of flash memory in the iPod/iPhone = smaller cost + prices.

      It’s where it’s heading.

      • 9to5Mac Noob says:

        ?

        Where does it say they are streaming music? It doesn’t.

        You should note Apple makes use of a data centre. I don’t think they run it, but I’m not positive. Perhaps they are just consolidating that as well instead of having Akami or whoever they are called do it.

        Anyway the article just talks about moving the store interface to the browser. You’re still downloading to your computer. You are just able to access the store via the web for the most part.

  4. 9to5Mac Noob says:

    IT’s about time.

    Much more convenient to shop via the browser than having to hop into iTunes to shop for your music or video or apps.

  5. 9to5Mac Noob says:

    So when do they convert all of these iTunes accounts into me.com accounts for a fully integrated experience?

  6. Steve J says:

    Apple is going to allow full mp3 downloads through internet browsers!!! The reason??

    To allow the iPad and other devices to directly to it. Rather than having to sync via computer.

  7. macerroneous says:

    So, does this mean android phones, for example, can download tunes to their phones?

  8. 9to5Mac Noob says:

    You guys do know the iTunes App just uses WebKit right? The App store in iTunes is already a web page.

    This isn’t “moving to the web”; this is to show their products while people are somewhere where they can’t have iTunes installed. (e.g. work, internet cafe, etc.)

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